Course Duration:

1 x day

Course Description

When people think of social media, they often jump right into thinking about the tools, such as Facebook, Twitter and blogs. To be truly effective and efficient with your resources, you need a plan or roadmap to guide you through making the best decisions for you and your organisation.

Target Student: Business owner, Sales consultant and Marketing Manager that need a strategic plan to integrate social media into their marketing plan.

Prerequisites: 

None

Delivery Method:

This hands-on class will give you the information and worksheets to complete your social media plan and create action items for moving forward after completion of the course.

Course Content

  • Planning
  • Listening and Responding
  • Building Your Social Media Toolbox
  • Content Creation and Time Management
  • Promotion
  • Measurement